From time to time, I like to highlight my clients and the work I have done for them. One that is close to heart is Vintage by Judith. You see I have a love for vintage clothing and items from way back, and I met Judith when my daughter-in-love needed to have her grandmothers vintage dress looked at to see if it could be altered. Upon arrival at Vintage by Judith’s shop located in the Historic Marietta Square, I immediately fell in love with her shop and Judith’s beautiful sou

Word of mouth marketing (WOMM) is a great way to spread the word about your business. Word of mouth, an organic way of spreading information, uses components of viral marketing. Unlike viral marketing, it is spread through a more natural source. Word of mouth is a free form of advertisement; and important to every business or product. So when a client refers a new client, by word of mouth, I am so excited! JL Hunter Construction is one of my newest clients refered by West Fle

Here is where things start getting a little “heavy,” so since we have been working hard on the rebrand, lets just take a minute and be proud of the accomplishments we have made to this point. After all we do have a logo ready to move forward with. After the logo is ready, the color palette is chosen, and other visual elements are prepared then they are all united into a harmonic corporate style.  (We will discuss color palettes in another blog; color palettes deserve their ow

When your company vision changes and rebranding is a must, you have to start somewhere. The timing, well it's perfect, because clients often ask me what my process is when developing a logo and the rest of the brand identity. With the new vision that was givin to me, I want to show you by working through a rebranding of “Mind of Creative Designer” from start to finish. You can follow my blogs as I dig into each area of the branding journey. First thing is first, we need a "Cr

A month or two ago, a message came through from a prospective client. The company had been working with a designer, who had started to work on a logo for their new company, West Fleet Services. When the designer sent over her contract, she could not answer questions in regards to ownership and usage rights of the logo upon completion of the design. The prospective client and I had a conversation about contracts , a quote and who exactly owned the logo once it was completed. U